Digital & Flexographic Label Printing
Richards Label offers digital and flexographic roll-label printing so the production method can be matched to quantity, number of SKUs, artwork, material, colors, finishing and repeat-order requirements. The right choice is the one that delivers the required result efficiently and consistently.
Digital Product Label Printing
Digital printing can be a strong fit for shorter production runs, multiple SKUs, versioned artwork, launches and programs where plate-free setup improves flexibility. It can also support full-color work where the project specification is compatible with the available digital process.
Often considered when:
- Quantities are shorter or split across multiple versions
- Artwork changes frequently
- Setup efficiency matters
- Fast-moving product lines need flexibility
Flexographic Roll-Label Printing
Flexographic printing is a proven roll-to-roll production method for pressure-sensitive labels and flexible packaging. It is frequently evaluated for larger repeat quantities, spot-color work, specialty materials and programs where established plates and repeatability support ongoing production.
Often considered when:
- Production volumes are larger or recurring
- Spot colors and established brand matching are important
- Specialty materials or finishing drive the specification
- Repeat orders benefit from a stable production setup
Richards Label Print Capabilities
| Methods | Digital and flexographic |
|---|---|
| Maximum colors on labels | Up to 8 total process/spot colors, or 7 on labels requiring varnish, subject to job requirements |
| Maximum web width | 10 inches |
| Materials | Paper, white film, clear film, kraft, metallic and other specialty constructions |
| Finishing | Matte, gloss, varnish and laminate options depending on construction |
Which Printing Method Should You Use?
Quantity is important, but it is not the only decision point. A useful quote should also include label dimensions, number of designs, number of colors, substrate, adhesive, finishing, container type, application conditions and expected reorder pattern. Richards Label can compare those variables and recommend an appropriate production path.
Digital vs. Flexographic Printing Questions
Is digital printing only for prototypes?
No. Digital printing can be a production solution for shorter runs and multi-SKU programs when the quantity and specification fit the process.
Is flexographic printing only for very large orders?
No. Flexographic printing can be economical across a range of repeat and production quantities. Material, colors, finishing and repeat frequency also affect the decision.
Can Richards Label help choose between digital and flexographic printing?
Yes. Submit the complete project specification and the team can evaluate which method better fits the label construction and production requirements.
Related Printing Resource
Digital vs. flexographic label printing: which is better for your production run? →
Get the job quoted with the right print method
Send quantity, dimensions, SKU count, colors, materials and finishing requirements for a project-specific recommendation.